The Power of Beer Mat Printing – Maximising Marketing Impact
![Stack of beer mats fanned out](https://www.avenue-printing.co.uk/wp-content/uploads/2019/08/Tavern-Snacks-Beer-Mats-6-1024x683.jpg)
In the dynamic world of marketing, businesses are constantly seeking new and innovative ways to capture their audience’s attention. In the midst of digital dominance, it’s easy to overlook the power of traditional promotional materials. One such unsung hero of the marketing world is the humble beer mat. This unassuming coaster not only serves a […]
Navigating the Print Proofing Process: Ensuring Quality and Accuracy
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Introduction In today’s digital age, where everything seems to be going paperless, the importance of printed materials cannot be overstated. Whether it’s business cards, brochures, banners, or packaging, print materials continue to play a crucial role in marketing and communication. However, getting the perfect print job requires careful attention to detail and a well-executed proofing […]
Best Way of Finding a Packaging Solution for My Product
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Introduction In the bustling business landscape of the South East of England, finding the perfect packaging solution for your product is a critical step towards success. Effective packaging not only protects your product but also leaves a lasting impression on customers. In this guide, we’ve broken down the process into five easy-to-follow steps, helping you […]
Cost-Saving Strategies for Print Buyers: Maximising Your Printing Budget
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Introduction In today’s competitive business landscape, optimising every aspect of your marketing strategy is essential for success. When it comes to print materials, ensuring that you’re getting the most value out of your printing budget is crucial. In this comprehensive guide, we’ll delve into effective cost-saving strategies for print buyers, equipping you with the knowledge […]
The Impact of Coated and Uncoated Papers on Printed Image Colours and Brightness
![Two swatch colour cards close-up spread in a swirl](https://www.avenue-printing.co.uk/wp-content/uploads/2023/07/CoatedandUncoatedStock-1024x685.jpeg)
Introduction When it comes to printing images, the choice of paper plays a significant role in determining the final outcome. Different types of papers, such as coated and uncoated, gloss, or silk, have unique properties that can significantly influence the colours and brightness of printed images. In this blog post, we will explore the characteristics […]
Demystifying Casebound and Hardback Book Printing
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4 Key Factors for a High-Quality Printed Job Introduction Casebound and hardback books exude elegance and professionalism, making them popular choices for a wide range of publications. However, achieving a high-quality printed job for these types of books requires careful consideration of several factors. In this blog post, we will explore the five most important […]
Die-Cutting vs. Laser Cutting: Unravelling the Differences
![Printed die-cut tear-off Mailer for Syngenta](https://www.avenue-printing.co.uk/wp-content/uploads/2019/04/Printed-Die-cut-Tear-off-Mailer-Syngenta10-1024x683.jpg)
Introduction In the realm of precision cutting, two techniques stand out: die-cutting and laser cutting. These processes play a vital role in various industries, offering unique advantages and applications. But how do they differ, and which one is the best fit for your project? Join us as we explore the key distinctions between die-cutting and […]
The power of printing brochures and how to calculate the costs
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Introduction In today’s digital age, where everything seems to revolve around screens and online marketing, it’s easy to overlook the power of a well-designed, printed brochure. However, brochures remain a valuable marketing tool for companies of all sizes. In this blog post, we will explore the top 5 reasons why your company needs a brochure […]
Catalogue Printing Costs Explained: Understanding Lithographic and Digital Processes
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Introduction In today’s digital age, where online marketing and e-commerce dominate, there’s still a place for tangible marketing materials like catalogues. Catalogues allow businesses to showcase their products and services in a visually appealing format that engages potential customers. However, one of the significant considerations when planning a catalogue is the printing costs. In this […]
Top 5 reasons for choosing digital printing
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What are the advantages of using digital printing over litho printing? Digital printing has gained popularity in recent years due to several key advantages over traditional litho printing. Here are the top five reasons for choosing digital printing: Cost Efficiency: Digital printing offers significant cost advantages compared to litho printing. With litho printing, there are […]