The Power of Beer Mat Printing – Maximising Marketing Impact
![Stack of beer mats fanned out](https://www.avenue-printing.co.uk/wp-content/uploads/2019/08/Tavern-Snacks-Beer-Mats-6-1024x683.jpg)
In the dynamic world of marketing, businesses are constantly seeking new and innovative ways to capture their audience’s attention. In the midst of digital dominance, it’s easy to overlook the power of traditional promotional materials. One such unsung hero of the marketing world is the humble beer mat. This unassuming coaster not only serves a […]
Navigating the Print Proofing Process: Ensuring Quality and Accuracy
![Colour proofing](https://www.avenue-printing.co.uk/wp-content/uploads/2023/09/shutterstock_28208491-1.jpg)
Introduction In today’s digital age, where everything seems to be going paperless, the importance of printed materials cannot be overstated. Whether it’s business cards, brochures, banners, or packaging, print materials continue to play a crucial role in marketing and communication. However, getting the perfect print job requires careful attention to detail and a well-executed proofing […]
Best Way of Finding a Packaging Solution for My Product
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Introduction In the bustling business landscape of the South East of England, finding the perfect packaging solution for your product is a critical step towards success. Effective packaging not only protects your product but also leaves a lasting impression on customers. In this guide, we’ve broken down the process into five easy-to-follow steps, helping you […]
Cost-Saving Strategies for Print Buyers: Maximising Your Printing Budget
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Introduction In today’s competitive business landscape, optimising every aspect of your marketing strategy is essential for success. When it comes to print materials, ensuring that you’re getting the most value out of your printing budget is crucial. In this comprehensive guide, we’ll delve into effective cost-saving strategies for print buyers, equipping you with the knowledge […]
The Impact of Coated and Uncoated Papers on Printed Image Colours and Brightness
![Two swatch colour cards close-up spread in a swirl](https://www.avenue-printing.co.uk/wp-content/uploads/2023/07/CoatedandUncoatedStock-1024x685.jpeg)
Introduction When it comes to printing images, the choice of paper plays a significant role in determining the final outcome. Different types of papers, such as coated and uncoated, gloss, or silk, have unique properties that can significantly influence the colours and brightness of printed images. In this blog post, we will explore the characteristics […]